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B2B Performance Marketing

Your B2B Growth Team.
Without the In-House Cost.

Embedded, not outsourced. A senior performance pod in your Slack by week one, billed like a vendor. No salaries to carry, no ramp to fund, no turnover to absorb. Cancel anytime.

★★★★★ Trusted by Alt Press, Ring, Live Nation + more
Free B2B Audit · 1 Business Day
No pitch. No obligation.
Paid Search
Paid Social
LinkedIn Ads
Lifecycle Email
Demand Gen
Attribution
Flat Fee
No Contracts
Embedded Pod
Paid Search
Paid Social
LinkedIn Ads
Lifecycle Email
Demand Gen
Attribution
Flat Fee
No Contracts
Embedded Pod
Brands that trusted us with their budget
Audi
Patrón
Live Nation
Oakley
Alternative Press
Reshoevn8r
Revolver
Ring
Unifyd
Veeps
Audi
Patrón
Live Nation
Oakley
Alternative Press
Reshoevn8r
Revolver
Ring
Unifyd
Veeps
The Math

A Senior Team Without the Salaries.

Here's what building the pod in-house actually runs, next to what embedding us costs. Figures are illustrative ranges, not quotes.

Build It In-House
Hire the team yourself
  • One mid-senior B2B performance hire, base salary$110k to $140k
  • That hire loaded with payroll tax, benefits, and tools$150k+
  • A real pod of strategy, paid, creative, and analytics3 to 4 hires
  • Time to hire, onboard, and reach full output3 to 6 months
  • Turnover risk when your best hire leaves in year twoOn you
Loaded, per year $400k to $600k

Salary and loaded-cost figures are illustrative US market ranges for a mid-senior B2B performance hire, not a quote or a guarantee. Your number depends on role, location, and scope. The point holds at every level. One full-time hire costs more than the pod that replaces four of them.

What the Pod Runs

One Senior Pod.
The Whole Funnel.

Not one freelancer with a specialty. The full team that covers strategy through attribution, working off your pipeline goals.

Strategy
Strategy and Demand Gen

We start with the pipeline math, not a channel wishlist. Positioning, offer, and a demand plan that ties every dollar to revenue, then the channels that actually serve it.

Positioning ICP Offer Demand Plan
Paid Search
Search and Intent

Capture the buyers already looking. Tight keyword and intent targeting on Google and Bing, written for B2B buying committees, not impulse clicks.

Google Bing Intent Negatives
Paid Social
LinkedIn and Beyond

LinkedIn is the anchor for B2B, with Meta and others where your buyers actually are. ABM lists, creative testing, and audiences built around the job titles that sign.

LinkedIn Meta ABM Retargeting
Lifecycle
Lifecycle and Email

The deal is rarely won on the first touch. Nurture sequences, lifecycle flows, and sales-aligned email that move leads from curious to closed across a long cycle.

Nurture Flows Segmentation Sales Handoff
Creative
Creative That Converts

Ads, landing pages, and assets built to test. We ship variants fast, kill the losers, and scale what books pipeline instead of what wins design awards.

Ad Creative Landing Pages Testing Copy
Analytics
Analytics and Attribution

You see the same numbers we do. Pipeline, cost per qualified opportunity, and revenue, tracked across a long sales cycle so you know what actually drives growth.

GA4 CRM Attribution Reporting
Built for B2B

B2B Isn't B2C With a Longer Form.

Long cycles, buying committees, and deals measured in revenue, not lead count. We run B2B the way it actually buys.

Longer sales cycles

A B2B deal can take months and a dozen touches. We optimize for the whole journey, not the last click, and we hold creative and nurture for the long middle where deals are actually won.

Buying committees, not buyers

Five to ten people sign off on a B2B purchase. We target the titles that influence and approve, then build messaging for each one instead of shouting at a single persona.

Pipeline, not lead count

Cheap leads are easy. Qualified pipeline is the job. We bid against pipeline and revenue, and we cut the channels that only inflate a lead number nobody on your sales team can close.

SaaS Is Our Lead Sub-Vertical

Performance Marketing Built for SaaS.

SaaS is where most of this work lives. As a SaaS performance marketing agency we run both product-led and sales-led motions, so trials, demos, and the MQL to SQL handoff all get their own targeting, creative, and measurement.

We bid against payback period and lifetime value, not raw signups, and we watch the numbers that decide whether growth is healthy. CAC, payback, and net revenue retention. If a channel fills the funnel with trials that never convert, we kill it before it eats your runway.

For the deeper playbook on the channels, metrics, and growth motion behind this, read our SaaS performance marketing playbook.

How It Works

From Kickoff to Embedded in a Week.

No long onboarding, no ramp you pay for. Here's how the first weeks run and how we stay accountable after.

01
We Audit Before We Touch Anything

Week one is a full audit of your accounts, funnel, and tracking. You get a clear read on what's working, what's leaking, and where the fastest pipeline gains are, before a dollar of management fee turns into busywork.

02
Embedded in Your Slack, Not a Monthly Call

By the end of week one we're in your Slack and your ad accounts. You talk to the senior people doing the work, not an account manager relaying messages. Questions get answered the same day, not in next month's deck.

03
We Report on Pipeline, Every Week

Every week you see pipeline, cost per qualified opportunity, and revenue, in the same view we use to make decisions. No vanity dashboard, no curated highlight reel. If something isn't working, you hear it from us first.

04
Flat Fee, Cancel Anytime

One flat monthly fee, no percentage of spend, no annual lock-in. We earn the next month by making this one work. If we stop delivering you walk, and that keeps us honest.

The Receipts

12+ Years. 400+ Brands.

This isn't our first B2B account. The pod is senior because the people in it have done this across hundreds of brands and more than a decade of cycles.

12+
Years running performance marketing across B2B and consumer brands.
400+
Brands scaled, from venture-backed SaaS to established names.
★★★★★
Trusted by Alt Press, Ring, Live Nation + more.

We don't publish invented client numbers. What we'll show you on a call is how we report, weekly views of pipeline, cost per qualified opportunity, and revenue, not a wall of impressions dressed up to look like progress. The real proof is the account we'd build for you, and you can cancel the month it stops working.

FAQ

Straight Answers

B2B performance marketing is paid growth held to a revenue standard, not a vanity one. Instead of optimizing for clicks or raw lead volume, we optimize for pipeline and closed revenue across longer sales cycles and multiple decision makers. Every channel, from paid search to LinkedIn to lifecycle email, gets measured against what it actually books.
One mid-senior B2B performance hire runs about $110k to $140k in base salary, and past $150k once you load payroll tax, benefits, and software. Covering strategy, paid, creative, and analytics takes three to four of those hires. We deliver that full senior pod for a fraction of one of those salaries, with no ramp and no turnover risk.
Strategy and demand gen, paid search, paid social, lifecycle and email, creative, and analytics and attribution. It's a complete pod, not one specialist. We sit in your Slack, work off your pipeline goals, and report on revenue every week.
Yes. SaaS is our lead sub-vertical. We run both product-led and sales-led motions, optimize for trials, demos, and the MQL to SQL handoff, and bid against payback period and lifetime value instead of raw lead count.
There isn't one. We've run B2B and SaaS performance for over a decade, so there's no learning period billed to you. We're auditing your account in week one and embedded in your Slack by the end of it.
Paid search, paid social with LinkedIn as the anchor, lifecycle and email, demand gen, and programmatic where it fits. We pick the channels your buyers actually use and cut the ones that only produce cheap, unqualified leads.
No long lock-in. We bill a flat monthly fee and you can cancel anytime. We'd rather earn the next month than trap you in an annual contract that removes our reason to perform.
Also Part of the Mix
Get Started

Ready to Skip the
Hiring Cycle?

Get a senior B2B growth pod in your Slack by next week, for a fraction of one hire. No cost to talk, no pitch, no obligation.

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