ElevenLabs pricing, every plan and what a credit actually buys

TLDR

ElevenLabs runs seven plans. Free at $0, Starter at $6, Creator at $22, Pro at $99, Scale at $299, Business at $990, and Enterprise on a custom quote. Annual billing takes about 17% off. Every plan bills from one pool of credits, and the API bills separately in dollars. For most marketers the answer is Creator, and the free plan is a trial, not a workspace.

  • Seven plans, $0 to $990 a month. Annual billing works out to two months free.
  • Credits are shared across speech, transcription, dubbing, and music. Roughly 1 credit per character of speech, 330 credits per minute of Scribe.
  • The commercial license starts at Starter, $6. Free-plan output can't be sold and needs an elevenlabs.io credit.

Disclosure. This post contains ElevenLabs affiliate links. If you sign up through one, we may earn a commission at no extra cost to you. Every number here was checked against ElevenLabs' own pricing page and documentation on September 10, 2026.

ElevenLabs pricing looks simple on the surface, seven tiers from free to $990 a month, and gets confusing the moment you try to work out what a month actually buys. That's because every plan bills from one pool of credits, and a credit buys very different amounts of speech, transcription, and dubbing.

We use ElevenLabs at our agency, mostly for Scribe transcription and the odd voiceover, and we're affiliates. This post is the plain version of the ElevenLabs pricing page, checked on September 10, 2026. Prices move, so the live page wins if anything here has drifted. For how the product holds up in real work, read our ElevenLabs review.

Every ElevenLabs Plan at a Glance

Plan Monthly Annual, per month Credits a month Commercial license What sets it apart
Free$0n/a10,000No2 custom voices, 3 Studio projects, attribution required
Starter$6$530,000YesInstant Voice Cloning, 3 custom voices, Dubbing Studio
Creator$22$18.33121,000YesProfessional Voice Cloning, 192 kbps audio, first month $11
Pro$99$82.50600,000Yes44.1kHz PCM output through the API
Scale$299$249.171,800,000Yes3 seats, 3 Professional clones, team collaboration
Business$990$8256,000,000Yes10 seats, 10 Professional clones, low-latency TTS from 5c a minute
EnterpriseCustomCustomCustomYesSSO, DPA and SLAs, HIPAA BAAs, higher concurrency

Two things jump out. The commercial license starts at $6, not at the free tier, which is where most people get ElevenLabs wrong. And the price steps are steep. Creator to Pro is a 4.5x jump for 5x the credits. Pro to Scale is 3x the price for 3x the credits plus seats. Nobody should be on Scale for the credits alone. You go there for the seats.

What a Credit Buys

A credit is one unit from a monthly pool that every product shares. The rates below are the ones we've verified across our ElevenLabs posts and they held on September 10, 2026.

Job Credit cost Free (10,000) Creator (121,000) Pro (600,000)
Text to speechAbout 1 credit per characterAbout 10,000 characters, roughly 1,600 wordsAbout 121,000 characters, roughly 20,000 wordsAbout 600,000 characters, roughly 100,000 words
Scribe transcription330 credits per minuteAbout 30 minutesAbout 6 hoursAbout 30 hours
Dubbing2,000 to 10,000 credits per minute1 to 5 minutes12 to 60 minutes60 to 300 minutes

The word counts assume about six characters per word including spaces, which is close for English narration. Twenty thousand words a month on Creator is a lot of ad reads. Six hours of transcription is a month of client calls for a one-person shop. Dubbing is the product that drains a plan fastest, and if it's your main job, Pro is the floor.

One pool, no walls. A heavy transcription week quietly shrinks what's left for voiceover. Check the usage meter in the dashboard before you queue anything big, especially a dub.

Monthly vs Annual Billing

Annual billing charges you for 10 months and gives you 12, which is the same roughly 17% discount on every paid tier. Creator goes from $264 a year on monthly billing to $183.30 on annual. Pro goes from $1,188 to $990. Business goes from $11,880 to $9,900.

Our rule is simple. Run a month on monthly billing first. Creator's first month is $11 as of the pricing page, which makes that test cheap. If you're still using it at the end of the month, switch to annual. If you're not sure you'll be on the same tier in six months, which is common for agencies whose client mix changes, stay monthly and eat the 17%.

ElevenLabs API Pricing

The API doesn't use credits at all. The API pricing page bills in US dollars per unit, and as of September 10, 2026 the headline rates are these.

  • Multilingual v2 text to speech. $0.10 per 1,000 characters.
  • Flash text to speech. $0.05 per 1,000 characters, the faster and cheaper model for real-time use.
  • Scribe v2 speech to text. $0.22 per hour of audio, billed per minute.
  • Scribe v2 Realtime. $0.39 per hour.

Put next to the subscription plans, the API is the cheaper way to transcribe at volume. Six hours of Scribe on Creator costs you the whole $22 plan. Six hours through the API at $0.22 an hour is $1.32. The subscription earns its price on the things the API doesn't give you, the Studio editor, the voice library, Professional clones, and the commercial license wrapper for generated content. If all you want is transcripts in a pipeline, the API wins on cost every time.

Which Plan to Pick

  • Free. A trial. Run 30 minutes of your own audio through Scribe, generate a script in a library voice, and decide. Don't publish anything from it commercially. Our ElevenLabs free plan breakdown covers the limits.
  • Starter, $6. The cheapest commercial license. Right for a few ad reads a month and an occasional transcript.
  • Creator, $22. The plan for most marketers. Your own Professional Voice Clone, 121,000 credits, 192 kbps output. The Creator plan post has the full fine print.
  • Pro, $99. Only when you regularly run out of Creator's credits or you need 44.1kHz PCM output through the API.
  • Scale and Business are seat plans. Pay for them when a second or a fifth person needs a login, not for the credits.
  • Enterprise is for the compliance list. HIPAA BAAs, SSO, and a DPA. If your legal team is asking for those, you're already there.

Verdict

The bottom line

Creator at $22 a month is the right plan for most people reading this. It's the first tier with a Professional clone, and 121,000 credits cover a working month for a solo operator.

Use the API for transcription at volume. $0.22 an hour beats every subscription tier by a wide margin.

Treat the free plan as a trial. No commercial license, attribution required, 10,000 credits. Test on it, then pay before anything ships.

Test on the free plan with your own script, then start Creator. The first month is $11 as of the pricing page. See ElevenLabs Pricing
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FAQ

ElevenLabs Pricing Questions

Free is $0, Starter is $6, Creator is $22, Pro is $99, Scale is $299, and Business is $990 a month. Enterprise is a custom quote. Annual billing lowers those to $5, $18.33, $82.50, $249.17, and $825 a month respectively. Verified on the ElevenLabs pricing page on September 10, 2026.

A credit is the billing unit every subscription plan shares. Text to speech costs about 1 credit per character, Scribe transcription costs 330 credits per minute of audio, and dubbing costs 2,000 to 10,000 credits per minute depending on settings. All products draw from the same monthly pool.

Free has 10,000 a month, Starter 30,000, Creator 121,000, Pro 600,000, Scale 1,800,000, and Business 6,000,000. Enterprise credits are custom.

Yes. Annual billing charges for 10 months instead of 12, which is about 17% off. Creator drops from $22 to $18.33 a month, Pro from $99 to $82.50, and Business from $990 to $825.

Yes. The free plan is $0 with 10,000 credits a month, 2 custom voices, and 3 Studio projects. It has no commercial license, so anything you publish from it needs elevenlabs.io or 11.ai in the title and can't be sold.

Every paid plan from Starter at $6 upward. The free plan doesn't. The license attaches to content generated while the paid subscription is active, so files made before you upgraded or after you cancel aren't covered.

The API bills in US dollars, not credits. As of September 2026 the API pricing page lists Multilingual v2 text to speech at $0.10 per 1,000 characters, Flash at $0.05 per 1,000 characters, Scribe v2 at $0.22 per hour of audio, and Scribe v2 Realtime at $0.39 per hour.

Creator at $22 a month and above. Starter includes Instant Voice Cloning only. Scale includes 3 Professional Voice Clone slots and Business includes 10.

At Scale, $299 a month, which includes 3 seats. Business at $990 includes 10 seats. Free through Pro are single-seat plans.

Custom credits and seats, custom SSO, a data processing agreement and SLAs, BAAs for HIPAA, and elevated concurrency limits. Pricing is by quote only.

Yes. The pricing page lists a Startup Grants program with 12 months free and 33 million characters. Eligibility runs through an application on the ElevenLabs site.